NO PURCHASE OR PAYMENT NECESSARY.  A PURCHASE OR PAYMENT OF ANY KIND WILL NOT INCREASE YOUR CHANCES OF WINNING. VOID WHERE PROHIBITED BY LAW.

1.         Eligibility:  The Natural Grocers 2025 Earth Day Instagram Giveaway Sweepstakes (the “Sweepstakes”) is only limited to legal residents of: Colorado, Arizona, Arkansas, Idaho, Iowa, Kansas, Louisiana, Minnesota, Missouri, Montana, Nebraska, Nevada, New Mexico, North Dakota, Oklahoma, Oregon, South Dakota, Texas, Utah, Washington and Wyoming (each, an “Eligible State”), who are at least 18 years old at the time of entry. Employees of Vitamin Cottage Natural Food Markets, Inc. (“Sponsor”) and its parent, affiliates and subsidiaries, and the immediate family (spouses, parents, siblings and children) and household members of such employees, are not eligible to participate. VOID WHERE PROHIBITED BY LAW. Subject to all applicable federal, state and local laws and regulations. Participation constitutes entrant’s full and unconditional agreement to these Official Rules and the decisions of Sponsor, which are final and binding in all matters related to the Sweepstakes. Winning a prize is contingent upon fulfilling all requirements set forth herein.

2.         Timing:  The Sweepstakes begins at 7:00am Mountain Time on April 22, 2025, and ends at 11:59pm Mountain Time on April 24, 2025 (the “Sweepstakes Period”). 

3.         Sweepstakes Prize:  Three (3) total winners will each receive one (1) prize consisting of one (1) $100 Natural Grocers Gift Card (the “Sweepstakes Prize” or “prize”). The Sweepstakes Prize winners are responsible for all taxes and fees associated with receipt and/or use.

4.         How to Enter:  Entrants will be able to enter the Sweepstakes during the Sweepstakes Period by: 

             1. Following @NaturalGrocers on Instagram using a public Instagram profile;

             2. Tagging a friend in the comments of the Natural Grocers 2025 Earth Day Instagram Giveaway post made by Natural Grocers; and

             3. Liking that Post.

             4. Entrants who (a) complete steps (i)-(iii) above, (b) share the Post on their Instagram story for at least 24 hours, and (c) tag @NaturalGrocers, will receive a bonus entry to win a Sweepstakes Prize. An Entrant may enter in this manner only once during the Sweepstakes Period.

Entrants may enter an unlimited number of times, although entrants may not use an agency or automated system to enter. All entries must be submitted through a public Instagram account. Sponsor reserves the right to reject any entry that does not comply with these Official Rules. By entering, each entrant indicates his/her unconditional agreement to, and acceptance of, these Official Rules. The odds of winning a prize depend on the total number of eligible entries received during the Sweepstakes Period

5.         Selection of Sweepstakes Prize Winners:  From all eligible entries, Sponsor will randomly select three (3) Sweepstakes Prize winners within a reasonable period following the conclusion of the Sweepstakes Period. The selection of the Sweepstakes Prize winners is final and binding in all matters related to the Sweepstakes. Sweepstakes Prizes will be shipped to each Sweepstakes Prize winner’s valid address by Sponsor within thirty (30) days of selection and receipt by Sponsor of the Sweepstakes Prize winner’s valid mailing address. To be valid, a Sweepstakes Prize winner’s mailing address must be in an Eligible State and must accept package deliveries by USPS and UPS. The Sweepstakes Prize winners must provide their valid mailing address to Sponsor within seven (7) days after notification of their selection by Sponsor, otherwise Sponsor may, in its sole and absolute discretion, void such Sweepstakes Prize winner’s selection and select a new Sweepstakes Prize winner. If a Sweepstakes Prize is rejected or returned following attempted delivery to a Sweepstakes Prize winner, Sponsor may, in its sole and absolute discretion, void such Sweepstakes Prize winner’s selection and select a new Sweepstakes Prize winner. eACH SWEEPSTAKES WINNER IS SUBJECT TO VERIFICATION BY Sponsor, WHOSE DECISIONS ARE FINAL AND BINDING IN ALL MATTERS RELATED TO THE SWEEPSTAKES.  AN ENTRANT IS NOT A WINNER OF THE SWEEPSTAKES PRIZE, EVEN IF THE SWEEPSTAKES SHOULD SO INDICATE, UNLESS AND UNTIL THE ENTRANT’S ELIGIBILITY HAS BEEN VERIFIED AND THE ENTRANT HAS BEEN NOTIFIED THAT VERIFICATION IS COMPLETE. It is the entrant’s responsibility to ensure that he/she has complied with the conditions contained in these Official Rules.  

6.         Publicity:  Except where prohibited by law, participation in the Sweepstakes constitutes entrant’s consent in perpetuity to Sponsor’s and its agents’ (i) use of entrant’s social media post or comment and such entrant’s name, likeness, photograph, voice, opinions, statements and/or hometown and state in Sponsor’s internal and external communications materials (including but not limited to web sites, web publications, social media sites and print and digital advertising) for promotional purposes in any media, worldwide, and (ii) reproducing, copying, editing, or modifying entrant’s social media post or comment, or creating derivative works therefrom, in each case without further notice, payment or consideration. 

7.         General Conditions:  Sponsor reserves the right in its sole discretion to disqualify any individual who is found to be tampering with the entry process or the operation of the Sweepstakes; to be acting in violation of these Official Rules; or to be acting in an unsportsmanlike or disruptive manner, or with the intent to disrupt or undermine the legitimate operation of the Sweepstakes, or to annoy, abuse, threaten or harass any other person. Sponsor reserves the right to seek damages and other remedies from any such person to the fullest extent permitted by law. Subject to any governmental approval which may be required, Sponsor reserves the right, without prior notice and at any time, to terminate the Sweepstakes, in whole or in part, or modify or suspend the Sweepstakes in any way, if they determine, in their sole discretion, that the Sweepstakes is technically impaired or corrupted or that fraud or technical problems, failures or malfunctions have destroyed or severely undermined the integrity and/or feasibility of the Sweepstakes. In the event Sponsor is prevented from continuing with the Sweepstakes as contemplated herein by any event beyond its control, or any federal state or local government law, order, or regulation, or order of any court or jurisdiction, Sponsor shall have the right to modify, extend, suspend or terminate the Sweepstakes.

8.         Release/Limitations of Liability:  Each entrant agrees that Sponsor, its parent company, subsidiaries, and all of their respective directors, officers, employees, representatives and agents (collectively, the “Promotion Entities”):  (i) shall not be responsible or liable for any losses, damages or injuries of any kind resulting from entrant’s participation in the Sweepstakes or any Sweepstakes-related activity, or from entrant’s acceptance, receipt, possession and/or use or misuse of any prize or participation in any prize-related activity and (ii) have neither made nor are in any manner responsible or liable for any warranty, representation or guarantee, express or implied, in fact or in law, with respect to any prize, including, without limitation, to such prize’s quality or fitness for a particular purpose.  By winning a prize, each winner agrees to release and hold harmless the Promotion Entities from and against any claim or cause of action, including, but not limited to, personal injury, death or damage to or loss of property, including direct, indirect, incidental, consequential or punitive damages arising, in whole or in part, out of such winner’s participation in the Sweepstakes or such winner’s receipt, use or misuse of any prize. Sponsor reserves the right in its sole discretion to cancel, modify or suspend this Sweepstakes at any time, with or without notice, for any reason or no reason, and Sponsor disclaims all liability in connection with such cancellation, modification or suspension.

9.         Disputes:  Except where prohibited by law, each entrant agrees that: (i) any and all disputes, claims and causes of action arising out of or connected with the Sweepstakes or any prize awarded shall be resolved individually, without resort to any form of class action, and exclusively by the appropriate state or federal courts in Denver, Colorado and hereby submit to the jurisdiction of such courts; (ii) any and all claims, judgments and awards shall be limited to actual out-of-pocket costs incurred, including costs associated with entering the Sweepstakes, but in no event attorneys’ fees; and (iii) under no circumstances will any entrant be permitted to obtain awards for, and each entrant hereby waives all rights to claim, indirect, punitive, incidental and consequential damages and any other damages, other than for actual out-of-pocket expenses, and any and all rights to have damages multiplied or otherwise increased.  All issues and questions concerning the construction, validity, interpretation and enforceability of these Official Rules, or the rights and obligations of the entrant and Sponsor in connection with the Sweepstakes, shall be governed by, and construed in accordance with, the laws of the State of Colorado, without giving effect to any choice of law or conflict of law rules (whether of the State of Colorado or any other jurisdiction).

10.       Precedence. In the event of any conflict with any Sweepstakes details contained in these Official Rules and Sweepstakes details contained in other Sweepstakes materials (including, without limitation, any point of sale, online or print advertising), the details of the Sweepstakes as set forth in these Official Rules shall prevail.

11.       Winners List/Official Rules: To obtain a list of the Sweepstakes Prize winners or a copy of these Official Rules, send a self-addressed stamped envelope to Sponsor at the address provided below.  All such requests must be received within ninety (90) days after the Sweepstakes Period, or such period permitted by applicable law, if longer. Please allow up to ten (10) business days for Sponsor to process your request. Where required by law, residents may omit return postage with Official Rules requests.

12.       Sponsor:  Vitamin Cottage Natural Food Markets, Inc., 12612 West Alameda Parkway, Lakewood, Colorado 80228. The Sweepstakes is in no way sponsored by, endorsed by, administered by or associated with Instagram.

NO PURCHASE OR PAYMENT NECESSARY.  A PURCHASE OR PAYMENT OF ANY KIND WILL NOT INCREASE YOUR CHANCES OF WINNING. VOID WHERE PROHIBITED BY LAW.

1.         Eligibility:  The Natural Grocers 2025 Count the Ladybugs Contest (the “Contest”) is open only to legal residents of the following states who are at least 18 years old at the time of entry: Arizona, Arkansas, Colorado, Idaho, Iowa, Kansas, Louisiana, Minnesota, Missouri, Montana, Nebraska, Nevada, New Mexico, North Dakota, Oklahoma, Oregon, South Dakota, Texas, Utah, Washington and Wyoming (each, an “Eligible State”). Employees of Vitamin Cottage Natural Food Markets, Inc. (“Sponsor”) and its parent, affiliates and subsidiaries, and the immediate family (spouses, parents, siblings and children) and household members of such employees, are not eligible. VOID WHERE PROHIBITED BY LAW.  Subject to all applicable federal, state and local laws and regulations. Participation constitutes entrant’s full and unconditional agreement to these Official Rules and the decisions of Sponsor, which are final and binding in all matters related to the Contest.  Winning a prize is contingent upon fulfilling all requirements set forth herein.

2.         Timing:  The Contest begins on March 28, 2025 and ends on April 26, 2025 (the “Contest Period”).

3.         How to Enter:  Entrants will be able to enter the Contest by submitting an entry form at a participating Natural Grocers store during the Contest Period. There is a maximum of one (1) entry per person during the Contest Period. 

4.         Contest Prize:  One (1) entrant across all Sponsor’s participating stores will receive a Prize consisting of one (1) $500 Natural Grocers gift card (the 
“Prize” or “prize”).  The Prize is non-transferable and no substitutions will be made, except as provided at Sponsor’s sole discretion. The Prize winner is responsible for all taxes and fees associated with prize receipt and/or use. The odds of winning the Prize depend on the total number of eligible entries received during the Contest Period.

5.         Selection of Contest Grand Prize Winner:  Within a reasonable period following the end of the Contest Period, Sponsor will randomly select one (1) Prize winner from all eligible entries at all participating Sponsor stores. To be eligible to win THE PRIZE Prize, the entry form submitted by the winner must correctly state the number of ladybug images appearing in the April 2025 edition of Sponsor’s Health Hotline magazine (THE “APRIL HHL”) – EXCLUDING (i) the GIANT ladybug in THE BOTTOM RIGHT HAND CORNER ON PAGE 27, (iI) THE LADYBUG ON THE blade of grass AT THE TOP OF PAGE 30 and the ladybug IN the bottom right hand corner of page 30, and (III) the giant ladybug in the bottom right hand corner on page 31 in the APRIL HHL.  In the event no entry correctly states the number of ladybug images appearing in the April HHL, Sponsor will randomly select the Prize winner from all remaining entries. The Contest Prize winner will be notified by telephone or email within a reasonable period following their selection by Sponsor. Within seven (7) days after such notification, the Contest Prize winner must pick up their prize at the Sponsor store at which such winner submitted their entry form, in person, during normal business hours, at a specific time to be coordinated by Sponsor and such winner. If the Contest Prize winner fails to claim their prize within such seven (7) day period, their prize will be forfeited and an alternate Contest prize winner will be selected at random.

The selection of the Prize winner is final and binding in all matters related to the Contest. ALL POTENTIAL CONTEST WINNERS ARE SUBJECT TO VERIFICATION BY SPONSOR, WHOSE DECISIONS ARE FINAL AND BINDING IN ALL MATTERS RELATED TO THE CONTEST.  AN ENTRANT IS NOT A WINNER OF ANY PRIZE, EVEN IF THE CONTEST SHOULD SO INDICATE, UNLESS AND UNTIL ENTRANT’S ELIGIBILITY HAS BEEN VERIFIED AND ENTRANT HAS BEEN NOTIFIED THAT VERIFICATION IS COMPLETE.  It is the entrant’s responsibility to ensure that he/she has complied with the conditions contained in these Official Rules. 

6.         Publicity:  Except where prohibited by law, participation in the Contest constitutes a winner’s consent in perpetuity to Sponsor’s and its agents’ use of the winner’s name, likeness, photograph, voice, opinions, statements and/or hometown and state for promotional purposes in any media, worldwide, without further payment or consideration.

7.         General Conditions:  Sponsor reserves the right in its sole discretion to disqualify any individual who is found to be tampering with the entry process or the operation of the Contest; to be acting in violation of these Official Rules; or to be acting in an unsportsmanlike or disruptive manner, or with the intent to disrupt or undermine the legitimate operation of the Contest, or to annoy, abuse, threaten or harass any other person. Sponsor reserves the right to seek damages and other remedies from any such person to the fullest extent permitted by law. Subject to any governmental approval which may be required, Sponsor reserves the right, without prior notice and at any time, to terminate the Contest, in whole or in part, or modify or suspend the Contest in any way, if it determines, in its sole discretion, that the Contest is technically impaired or corrupted or that fraud or technical problems, failures or malfunctions have destroyed or severely undermined the integrity and/or feasibility of the Contest. In the event Sponsor is prevented from continuing with the Contest as contemplated herein by any event beyond its control, or any federal state or local government law, order, or regulation, or order of any court or jurisdiction, Sponsor shall have the right to modify, extend, suspend or terminate the Contest.

8.         Release/Limitations of Liability:  Each entrant agrees that Sponsor, its parent company, subsidiaries, and all of their respective directors, officers, employees, representatives and agents (collectively, the “Promotion Entities”):  (i) shall not be responsible or liable for any losses, damages or injuries of any kind resulting from entrant’s participation in the Contest or any Contest-related activity, or from entrant’s acceptance, receipt, possession and/or use or misuse of any prize or participation in any prize-related activity and (ii) have neither made nor are in any manner responsible or liable for any warranty, representation or guarantee, express or implied, in fact or in law, with respect to any prize, including, without limitation, to such prize’s quality or fitness for a particular purpose.  By winning a prize, each winner agrees to release and hold harmless the Promotion Entities from and against any claim or cause of action, including, but not limited to, personal injury, death or damage to or loss of property, including direct, indirect, incidental, consequential or punitive damages arising, in whole or in part, out of such winner’s participation in the Contest or such winner’s receipt, use or misuse of any prize. Sponsor reserves the right in its sole discretion to cancel, modify or suspend this Contest at any time, with or without notice, for any reason or no reason, and Sponsor disclaims all liability in connection with such cancellation, modification or suspension.

9.         Disputes:  Except where prohibited by law, each entrant agrees that: (i) any and all disputes, claims and causes of action arising out of or connected with the Contest or any prize awarded shall be resolved individually, without resort to any form of class action, and exclusively by the appropriate state or federal courts in Denver, Colorado and hereby submit to the jurisdiction of such courts; (ii) any and all claims, judgments and awards shall be limited to actual out-of-pocket costs incurred, including costs associated with entering the Contest, but in no event attorneys’ fees; and (iii) under no circumstances will any entrant be permitted to obtain awards for, and each entrant hereby waives all rights to claim, indirect, punitive, incidental and consequential damages and any other damages, other than for actual out-of-pocket expenses, and any and all rights to have damages multiplied or otherwise increased.  All issues and questions concerning the construction, validity, interpretation and enforceability of these Official Rules, or the rights and obligations of the entrant and Sponsor in connection with the Contest, shall be governed by, and construed in accordance with, the laws of the State of Colorado, without giving effect to any choice of law or conflict of law rules (whether of the State of Colorado or any other jurisdiction).

10.       Precedence. In the event of any conflict with any Contest details contained in these Official Rules and Contest details contained in other Contest materials (including, without limitation, any point of sale, online or print advertising), the details of the Contest as set forth in these Official Rules shall prevail.

11.       Winners List/Official Rules: To obtain a listing of the Contest Prize winner or a copy of these Official Rules, send a self-addressed stamped envelope to Sponsor at the address provided below.  All such requests must be received within ninety (90) days after the Contest Period, or such period permitted by applicable law, if longer. Please allow up to ten (10) business days for Sponsor to process your request. Where required by law, residents may omit return postage with Official Rules requests.

12.       Sponsor:  Vitamin Cottage Natural Food Markets, Inc., 12612 West Alameda Parkway, Lakewood, Colorado 80228.

NO PURCHASE OR PAYMENT NECESSARY.  A PURCHASE OR PAYMENT OF ANY KIND WILL NOT INCREASE YOUR CHANCES OF WINNING. VOID WHERE PROHIBITED BY LAW.

1.         Eligibility:  The Natural Grocers 2025 Earth Day Sweepstakes (the “Sweepstakes”) is open only to legal residents of the following states who are at least 18 years old at the time of entry: Arizona, Arkansas, Colorado, Idaho, Iowa, Kansas, Louisiana, Minnesota, Missouri, Montana, Nebraska, Nevada, New Mexico, North Dakota, Oklahoma, Oregon, South Dakota, Texas, Utah, Washington and Wyoming (each, an “Eligible State”). Employees of Vitamin Cottage Natural Food Markets, Inc. (“Sponsor”) and its parent, affiliates and subsidiaries, and the immediate family (spouses, parents, siblings and children) and household members of such employees, are not eligible to participate or win. VOID WHERE PROHIBITED BY LAW.  Subject to all applicable federal, state and local laws and regulations. Participation constitutes entrant’s full and unconditional agreement to these Official Rules and the decisions of the Sponsor, which are final and binding in all matters related to the Sweepstakes.  Winning a prize is contingent upon fulfilling all requirements set forth herein.

2.         Timing:  The Sweepstakes begins on April 22, 2025 and ends on April 24, 2025 (the “Sweepstakes Period”).

3.         How to Enter:  Entrants will be able to enter the Sweepstakes by submitting an entry form at a participating Natural Grocers store during the Sweepstakes Period.  There is a maximum of one (1) entry per person. 

4.         Sweepstakes Prizes:  Sweepstakes prizes will be awarded in the following categories:

1. Grand Prize (across all Sponsor stores). One (1) entrant across all Sponsor’s stores will receive a Grand Prize consisting of one (1) $500 Natural Grocers gift card.

2.  Additional In-Store Prizes. One (1) entrant at each of Sponsor’s participating stores will receive a $100 Natural Grocers Gift Card. 

(the Grand Prize and Additional In-Store Prizes may hereafter be referred to as a “Prize” or “prize”). The odds of winning a Prize depend on the total number of eligible entries received. Prize winners are responsible for all taxes and fees associated with receipt and/or use.

5.         Selection of Sweepstakes Prize Winners:  Sponsor will randomly select a Grand Prize winner from all eligible entries across all participating Sponsor stores within a reasonable period following the Sweepstakes Period. Sponsor will randomly select the Additional In-store Prize winners from all eligible entries received at each participating Sponsor store within a reasonable period following the Sweepstakes Period. The Prize winners will be notified by telephone or email within a reasonable period following their selection by Sponsor. Within seven (7) days after such notification, the Prize winners must pick up their prize at the Sponsor store at which such winner submitted their entry form, in person, during normal business hours, at a specific time to be coordinated by Sponsor and such winner. If the Prize winner fails to claim their prize within such seven (7) day period, their prize will be forfeited and an alternate Prize winner will be selected at random. ALL POTENTIAL SWEEPSTAKES WINNERS ARE SUBJECT TO VERIFICATION BY SPONSOR, WHOSE DECISIONS ARE FINAL AND BINDING IN ALL MATTERS RELATED TO THE SWEEPSTAKES. AN ENTRANT IS NOT A WINNER OF ANY PRIZE, EVEN IF THE SWEEPSTAKES SHOULD SO INDICATE, UNLESS AND UNTIL ENTRANT’S ELIGIBILITY HAS BEEN VERIFIED AND ENTRANT HAS BEEN NOTIFIED THAT VERIFICATION IS COMPLETE.  It is the entrant’s responsibility to ensure that he/she has complied with the conditions contained in these Official Rules. 

6.         Publicity:  Except where prohibited by law, participation in the Sweepstakes constitutes a winner’s consent in perpetuity to Sponsor’s and its agents’ use of the winner’s name, likeness, photograph, voice, opinions, statements and/or hometown and state for promotional purposes in any media, worldwide, without further payment or consideration.

7.         General Conditions:  Sponsor reserves the right in its sole discretion to disqualify any individual who is found to be tampering with the entry process or the operation of the Sweepstakes; to be acting in violation of these Official Rules; or to be acting in an unsportsmanlike or disruptive manner, or with the intent to disrupt or undermine the legitimate operation of the Sweepstakes, or to annoy, abuse, threaten or harass any other person. Sponsor reserves the right to seek damages and other remedies from any such person to the fullest extent permitted by law. Subject to any governmental approval which may be required, Sponsor reserves the right, without prior notice and at any time, to terminate the Sweepstakes, in whole or in part, or modify or suspend the Sweepstakes in any way, if it determines, in its sole discretion, that the Sweepstakes is technically impaired or corrupted or that fraud or technical problems, failures or malfunctions have destroyed or severely undermined the integrity and/or feasibility of the Sweepstakes. In the event Sponsor is prevented from continuing with the Sweepstakes as contemplated herein by any event beyond its control, or any federal state or local government law, order, or regulation, or order of any court or jurisdiction, the Sponsor shall have the right to modify, extend, suspend or terminate the Sweepstakes.

8.         Release/Limitations of Liability:  Each entrant agrees that Sponsor, its parent company, subsidiaries, and all of their respective directors, officers, employees, representatives and agents (collectively, the “Promotion Entities”):  (i) shall not be responsible or liable for any losses, damages or injuries of any kind resulting from entrant’s participation in the Sweepstakes or any Sweepstakes-related activity, or from entrant’s acceptance, receipt, possession and/or use or misuse of any prize or participation in any prize-related activity and (ii) have neither made nor are in any manner responsible or liable for any warranty, representation or guarantee, express or implied, in fact or in law, with respect to any prize, including, without limitation, to such prize’s quality or fitness for a particular purpose.  By winning a prize, each winner agrees to release and hold harmless the Promotion Entities from and against any claim or cause of action, including, but not limited to, personal injury, death or damage to or loss of property, including direct, indirect, incidental, consequential or punitive damages arising, in whole or in part, out of such winner’s participation in the Sweepstakes or such winner’s receipt, useor misuse of any prize. Sponsor reserves the right in its sole discretion to cancel, modify or suspend this Sweepstakes at any time, with or without notice, for any reason or no reason, and Sponsor disclaims all liability in connection with such cancellation, modification or suspension. 

9.         Disputes:  Except where prohibited by law, each entrant agrees that: (i) any and all disputes, claims and causes of action arising out of or connected with the Sweepstakes or any prize awarded shall be resolved individually, without resort to any form of class action, and exclusively by the appropriate state or federal courts in Denver, Colorado and hereby submit to the jurisdiction of such courts; (ii) any and all claims, judgments and awards shall be limited to actual out-of-pocket costs incurred, including costs associated with entering the Sweepstakes, but in no event attorneys’ fees; and (iii) under no circumstances will any entrant be permitted to obtain awards for, and each entrant hereby waives all rights to claim, indirect, punitive, incidental and consequential damages and any other damages, other than for actual out-of-pocket expenses, and any and all rights to have damages multiplied or otherwise increased.  All issues and questions concerning the construction, validity, interpretation and enforceability of these Official Rules, or the rights and obligations of the entrant and Sponsor in connection with the Sweepstakes, shall be governed by, and construed in accordance with, the laws of the State of Colorado, without giving effect to any choice of law or conflict of law rules (whether of the State of Colorado or any other jurisdiction).

10.       Precedence. In the event of any conflict with any Sweepstakes details contained in these Official Rules and Sweepstakes details contained in other Sweepstakes materials (including, without limitation, any point of sale, online or print advertising), the details of the Contest as set forth in these Official Rules shall prevail.

11.       Winners List/Official Rules: To obtain a listing of the Sweepstakes Prize winners or a copy of these Official Rules, send a self-addressed stamped envelope to Sponsor at the address provided below.  All such requests must be received within ninety (90) days after the Sweepstakes Period, or such period permitted by applicable law, if longer. Please allow up to ten (10) business days for Sponsor to process your request. Where required by law, residents may omit return postage with Official Rules requests.

12.       Sponsor:  Vitamin Cottage Natural Food Markets, Inc., 12612 West Alameda Parkway, Lakewood, Colorado 80228.

NO PURCHASE OR PAYMENT NECESSARY.  A PURCHASE OR PAYMENT OF ANY KIND WILL NOT INCREASE YOUR CHANCES OF WINNING. VOID WHERE PROHIBITED BY LAW.

1.         Eligibility:  The Natural Grocers 2025 Golden Easter Egg Hunt Contest (the “Contest”) is open only to legal residents of the following states who are 18 years of age or older at the time of entry: Arizona, Arkansas, Colorado, Idaho, Iowa, Kansas, Louisiana, Minnesota, Missouri, Montana, Nebraska, Nevada, New Mexico, North Dakota, Oklahoma, Oregon, South Dakota, Texas, Utah, Washington and Wyoming (each such state, an “Eligible State”). Employees of Vitamin Cottage Natural Food Markets, Inc. (“Sponsor”) and its parent, affiliates and subsidiaries, and the immediate family (spouses, parents, siblings and children) and household members of such employees, are not eligible. VOID WHERE PROHIBITED BY LAW. Subject to all applicable federal, state and local laws and regulations. Participation constitutes entrant’s full and unconditional agreement to these Official Rules and the decisions of Sponsor, which are final and binding in all matters related to the Contest. Winning a prize is contingent upon fulfilling all requirements set forth herein. 

2.         Timing:  The Contest period (the “Contest Period”) begins April 12, 2025, at 11:00 a.m. local time at each participating store, and ends (i) when all prizes have been awarded at such store.

3.         Contest Prizes: At each participating Sponsor store, there will be one (1) grand prize consisting of one (1) $50 Natural Grocers Gift Card, and eleven (11) runner-up prizes each consisting of one (1) $10 Natural Grocers Gift Card (the grand prizes and runner up prizes, each hereafter a “prize”). Winners are responsible for all taxes and fees associated with prize receipt and/or use. The odds of winning a prize depend on factors including elements of skill, the number of entrants, and the number of large, gold Easter Eggs remaining at the time of entry, among other factors. 

4.         How to Enter:  At each participating Sponsor store during the Contest Period, twelve (12) total large, gold Easter eggs (each, an “Easter Egg”) will be placed in various locations within the public sales area of such store. Each Easter Egg will contain a note indicating whether the Easter Egg is redeemable for a grand prize or a runner up prize. Entrants can enter the Contest by searching for an Easter Egg during the Contest Period. If an entrant finds an Easter Egg, they can redeem the prize indicated within the Easter Egg by presenting the Easter Egg to Sponsor’s store personnel during the Contest Period. There is a maximum of one (1) total prize redemption per entrant, regardless of prize amount. All prizes must be redeemed, if at all, by the end of the Contest Period. Children under the age of 18 are permitted to assist an eligible entrant in locating an Easter Egg, but only eligible entrants, 18 years of age or older, are eligible to receive a prize. ANY ENTRANT ENGAGING IN UNRULY, UNSAFE, OR DISRUPTIVE ACTIVITY WILL, AT SPONSOR’S SOLE DISCRETION, BE IMMEDIATELY DISQUALIFIED FROM THE CONTEST, AND MAY BE ASKED TO LEAVE THE STORE.

5.         Selection of Contest Prize Winner:  Prizes will be awarded at each participating store during the Contest Period as the Easter Eggs are found and redeemed by eligible entrants as set forth in Section 4 above. At the time of prize redemption, each prize winner must provide their name and address to Sponsor store personnel. If any gold Easter Eggs are not found and/or presented for redemption during the Contest Period, the corresponding prize(s) will not be awarded. ALL POTENTIAL CONTEST WINNERS ARE SUBJECT TO VERIFICATION BY SPONSOR, WHOSE DECISIONS ARE FINAL AND BINDING IN ALL MATTERS RELATED TO THE CONTEST. AN ENTRANT IS NOT A WINNER OF ANY PRIZE, EVEN IF THE CONTEST SHOULD SO INDICATE, UNLESS AND UNTIL ENTRANT’S ELIGIBILITY HAS BEEN VERIFIED AND ENTRANT HAS BEEN NOTIFIED THAT VERIFICATION IS COMPLETE.  It is the entrant’s responsibility to ensure that he/she has complied with the conditions contained in these Official Rules. 

6.         Publicity:  Except where prohibited by law, participation in the Contest constitutes a winner’s consent in perpetuity to Sponsor’s and its agents’ use of the winner’s name, likeness, photograph, voice, opinions, statements and/or hometown and state for promotional purposes in any media, worldwide, without further payment or consideration.

7.         General Conditions:  Sponsor reserves the right in its sole discretion to disqualify any individual who is found to be tampering with the entry process or the operation of the Contest; to be acting in violation of these Official Rules; or to be acting in an unsportsmanlike or disruptive manner, or with the intent to disrupt or undermine the legitimate operation of the Contest, or to annoy, abuse, threaten or harass any other person. Sponsor reserves the right to seek damages and other remedies from any such person to the fullest extent permitted by law. Subject to any governmental approval which may be required, Sponsor reserves the right, without prior notice and at any time, to terminate the Contest, in whole or in part, or modify or suspend the Contest in any way, if it determines, in its sole discretion, that the Contest is technically impaired or corrupted or that fraud or technical problems, failures or malfunctions have destroyed or severely undermined the integrity and/or feasibility of the Contest. In the event Sponsor is prevented from continuing with the Contest as contemplated herein by any event beyond its control, or any federal state or local government law, order, or regulation, or order of any court or jurisdiction, Sponsor shall have the right to modify, extend, suspend or terminate the Contest.

8.         Release/Limitations of Liability:  Each entrant agrees that Sponsor, its parent company, subsidiaries, and all of their respective directors, officers, employees, representatives and agents (collectively, the “Promotion Entities”): (i) shall not be responsible or liable for any losses, damages or injuries of any kind resulting from entrant’s participation in the Contest or any Contest-related activity, or from entrant’s acceptance, receipt, possession and/or use or misuse of any prize or participation in any prize-related activity and (ii) have neither made nor are in any manner responsible or liable for any warranty, representation or guarantee, express or implied, in fact or in law, with respect to any prize, including, without limitation, to such prize’s quality or fitness for a particular purpose.  By participating in the Contest, each entrant agrees to release and hold harmless the Promotion Entities from and against any claim or cause of action, including, but not limited to, personal injury, death or damage to or loss of property, including direct, indirect, incidental, consequential or punitive damages arising, in whole or in part, out of such entrant’s participation in the Contest or such entrant’s receipt, use or misuse of any prize. Sponsor reserves the right in its sole discretion to cancel, modify or suspend this Contest at any time, with or without notice, for any reason or no reason, and Sponsor disclaims all liability in connection with such cancellation, modification or suspension. 

9.         Disputes:  Except where prohibited by law, each entrant agrees that: (i) any and all disputes, claims and causes of action arising out of or connected with the Contest or any prize awarded shall be resolved individually, without resort to any form of class action, and exclusively by the appropriate state or federal courts in Denver, Colorado and hereby submit to the jurisdiction of such courts; (ii) any and all claims, judgments and awards shall be limited to actual out-of-pocket costs incurred, including costs associated with entering the Contest, but in no event attorneys’ fees; and (iii) under no circumstances will any entrant be permitted to obtain awards for, and each entrant hereby waives all rights to claim, indirect, punitive, incidental and consequential damages and any other damages, other than for actual out-of-pocket expenses, and any and all rights to have damages multiplied or otherwise increased.  All issues and questions concerning the construction, validity, interpretation and enforceability of these Official Rules, or the rights and obligations of the entrant and Sponsor in connection with the Contest, shall be governed by, and construed in accordance with, the laws of the State of Colorado, without giving effect to any choice of law or conflict of law rules (whether of the State of Colorado or any other jurisdiction).

10.       Precedence. In the event of any conflict with any Contest details contained in these Official Rules and Contest details contained in other Contest materials (including, without limitation, any point of sale, online or print advertising), the details of the Contest as set forth in these Official Rules shall prevail.

11.       Winners List/Official Rules: To obtain a copy of these Official Rules, send a self-addressed stamped envelope to Sponsor at the address provided below. All such requests must be received within ninety (90) days after the Contest Period, or such period permitted by applicable law, if longer. Please allow up to ten (10) business days for Sponsor to process your request. Where required by law, residents may omit return postage with Official Rules requests.

12.       Sponsor:  Vitamin Cottage Natural Food Markets, Inc., 12612 West Alameda Parkway, Lakewood, Colorado 80228.

NO PURCHASE OR PAYMENT NECESSARY. A PURCHASE OR PAYMENT OF ANY KIND WILL NOT INCREASE YOUR CHANCES OF WINNING. VOID WHERE PROHIBITED BY LAW.

1.         Eligibility:  The Natural Grocers 2025 {N}power Sign-Up Bonus Sweepstakes (the “Sweepstakes”) is open only to: (i) legal residents, 18 years of age or older, of the following states: Arizona, Arkansas, Colorado, Idaho, Iowa, Kansas, Louisiana, Minnesota, Missouri, Montana, Nebraska, Nevada, New Mexico, North Dakota, Oklahoma, Oregon, South Dakota, Texas, Utah, Washington and Wyoming; who: (ii) are not current members of the Sponsor’s {N}power customer loyalty program (the “{N}power Program”); and who (iii) comply with all other eligibility and entry requirements provided in these rules. Employees of Vitamin Cottage Natural Food Markets, Inc. (“Sponsor”) and its parent, affiliates and subsidiaries, and the immediate family (spouses, parents, siblings and children) and household members of such employees, are not eligible to participate or win. VOID WHERE PROHIBITED BY LAW. Subject to all applicable federal, state and local laws and regulations. Participation constitutes entrant’s full and unconditional agreement to these Official Rules and the decisions of Sponsor, which are final and binding in all matters related to the Sweepstakes. Winning a prize is contingent upon fulfilling all requirements set forth herein.

2.         Timing:  The Sweepstakes begins on March 1, 2025 and ends on March 31, 2025 (the “Sweepstakes Period”).

3.        How to Enter:  Eligible entrants will be able to enter the Sweepstakes by registering for the {N}power Program during the Sweepstakes Period, at no cost, at www.naturalgrocers.com/join, AND, during such registration, selecting one of the following stores from the registration page’s drop-down menu as such registrant’s “Preferred Store”:

1. CO – Arvada – North Wadsworth

   1. CO – Denver – RiNo – 38^th and Brighton

      1. TX – Amarillo 

      2. NM – Rio Rancho

      3. WY – Cheyenne

      4. OR – Portland Area – Clackamas

      5. OR – Portland Area – Cesar Chavez and Powell

      6. CO – Denver – Design District – Alameda and Broadway

      7. NM – Albuquerque – Wyoming Blvd NE

      8. CO – Colorado Springs – South Nevada Ave

      9. OR – Portland Area – Beaverton

      10. OK – Oklahoma City – South

      11. TX – Hurst

      12. AR – Jonesboro

      13. UT – South Jordan

      14. OR – Klamath Falls

      15. CO – Denver – Green Valley Ranch

      16. ID – McCall

      17. CO – Brighton 

      18. ID – Twin Falls

      19. CO – Gunnison

      20. NV – Henderson 

      21. IA – Iowa City

      22. UT – Salt Lake City – Sugar House

      23. TX – Austin Area – Georgetown

      24. UT – Saint George

      25. NV – Incline Village

    

(each of the foregoing stores, an “Eligible Preferred Store”). If an entrant selects a store that is not an Eligible Preferred Store during registration, they will not be eligible to receive a prize.

4.         Sweepstakes Prize: One (1) entrant for each Eligible Preferred Store will receive one (1) prize consisting of one (1) $1,000.00 Natural Grocers gift card (each, a “prize” or “Sweepstakes Prize”). The prizes are non-transferable and no substitutions will be made, except as provided at Sponsor’s sole discretion. The winners are responsible for all taxes and fees associated with prize receipt and/or use. The odds of winning a prize depend on the total number of eligible entries received.

5.         Selection of Sweepstakes Prize Winner: Sponsor will randomly select one (1) Sweepstakes prize winner for each Eligible Preferred Store within a reasonable period following the conclusion of the Sweepstakes Period. The selection of the prize winners is final and binding in all matters related to the Sweepstakes. ALL POTENTIAL SWEEPSTAKES WINNERS ARE SUBJECT TO VERIFICATION BY SPONSOR, WHOSE DECISIONS ARE FINAL AND BINDING IN ALL MATTERS RELATED TO THE SWEEPSTAKES.  AN ENTRANT IS NOT A WINNER OF ANY PRIZE, EVEN IF THE SWEEPSTAKES SHOULD SO INDICATE, UNLESS AND UNTIL ENTRANT’S ELIGIBILITY HAS BEEN VERIFIED, SUCH ENTRANT HAS BEEN NOTIFIED THAT VERIFICATION IS COMPLETE, AND THE OTHER CONDITIONS SET OUT IN THESE OFFICAL RULES HAVE BEEN MET.  It is the entrant’s responsibility to ensure that he/she has complied with the conditions contained in these Official Rules. 

6.         Winner Notification; Additional Conditions; Prize Pickup. The prize winners will be notified by telephone or email within a reasonable period following their selection. As a condition to receiving the prize, a potential winner must: (i) complete, sign and return to Sponsor, within seven (7) days of the date he/she is notified, an IRS Form W-9 (including the prize winner’s social security number, which will be used only for the purpose of reporting the winner’s prize earnings to the Internal Revenue Service as required by law); and (ii) pick up their prize from their selected Eligible Preferred Store within twenty (20) days after notification by Sponsor. If a potential prize winner fails to meet the foregoing conditions in the timeframes required, he/she will forfeit the prize and an alternate winner will be selected at random.

7.         Publicity:  Except where prohibited by law, participation in the Sweepstakes constitutes a winner’s consent in perpetuity to Sponsor’s and its agents’ use of the winner’s name, likeness, photograph, voice, opinions, statements and/or hometown and state for promotional purposes in any media, worldwide, without further payment or consideration.

8.         General Conditions:  Sponsor reserves the right in its sole discretion to disqualify any individual who is found to be tampering with the entry process or the operation of the Sweepstakes; to be acting in violation of these Official Rules; or to be acting in an unsportsmanlike or disruptive manner, or with the intent to disrupt or undermine the legitimate operation of the Sweepstakes, or to annoy, abuse, threaten or harass any other person. Sponsor reserves the right to seek damages and other remedies from any such person to the fullest extent permitted by law. Subject to any governmental approval which may be required, Sponsor reserves the right, without prior notice and at any time, to terminate the Sweepstakes, in whole or in part, or modify or suspend the Sweepstakes in any way, if it determines, in its sole discretion, that the Sweepstakes is technically impaired or corrupted or that fraud or technical problems, failures or malfunctions have destroyed or severely undermined the integrity and/or feasibility of the Sweepstakes. In the event Sponsor is prevented from continuing with the Sweepstakes as contemplated herein by any event beyond its control, or any federal state or local government law, order, or regulation, or order of any court or jurisdiction, Sponsor shall have the right to modify, extend, suspend or terminate the Sweepstakes.

9.         Release/Limitations of Liability:  Each entrant agrees that Sponsor, its parent company, subsidiaries, and all of their respective directors, officers, employees, representatives and agents (collectively, the “Promotion Entities”): (i) shall not be responsible or liable for any losses, damages or injuries of any kind resulting from entrant’s participation in the Sweepstakes or any Sweepstakes-related activity, or from entrant’s acceptance, receipt, possession and/or use or misuse of any prize or participation in any prize-related activity and (ii) have neither made nor are in any manner responsible or liable for any warranty, representation or guarantee, express or implied, in fact or in law, with respect to any prize, including, without limitation, to such prize’s quality or fitness for a particular purpose. By winning a prize, each winner agrees to release and hold harmless the Promotion Entities from and against any claim or cause of action, including, but not limited to, personal injury, death or damage to or loss of property, including direct, indirect, incidental, consequential or punitive damages arising, in whole or in part, out of such winner’s participation in the Sweepstakes or such winner’s receipt, use or misuse of any prize. Sponsor reserves the right in its sole discretion to cancel, modify or suspend this Sweepstakes at any time, with or without notice, for any reason or no reason, and Sponsor disclaims all liability in connection with such cancellation, modification or suspension.

10.       Disputes:  Except where prohibited by law, each entrant agrees that: (i) any and all disputes, claims and causes of action arising out of or connected with the Sweepstakes or any prize awarded shall be resolved individually, without resort to any form of class action, and exclusively by the appropriate state or federal courts in Denver, Colorado and hereby submit to the jurisdiction of such courts; (ii) any and all claims, judgments and awards shall be limited to actual out-of-pocket costs incurred, including costs associated with entering the Sweepstakes, but in no event attorneys’ fees; and (iii) under no circumstances will any entrant be permitted to obtain awards for, and each entrant hereby waives all rights to claim, indirect, punitive, incidental and consequential damages and any other damages, other than for actual out-of-pocket expenses, and any and all rights to have damages multiplied or otherwise increased.  All issues and questions concerning the construction, validity, interpretation and enforceability of these Official Rules, or the rights and obligations of the entrant and Sponsor in connection with the Sweepstakes, shall be governed by, and construed in accordance with, the laws of the State of Colorado, without giving effect to any choice of law or conflict of law rules (whether of the State of Colorado or any other jurisdiction).

11.       Precedence. In the event of any conflict with any Sweepstakes details contained in these Official Rules and Sweepstakes details contained in other Sweepstakes materials (including, without limitation, any point of sale, online or print advertising), the details of the Sweepstakes as set forth in these Official Rules shall prevail.

12.       Winners List/Official Rules: To obtain a list of the Sweepstakes Prize winners or a copy of these Official Rules, send a self-addressed stamped envelope to Sponsor at the address provided below.  All such requests must be received within ninety (90) days after the Sweepstakes Period, or such period permitted by applicable law, if longer. Please allow up to ten (10) business days for Sponsor to process your request. Where required by law, residents may omit return postage with Official Rules requests.

13.       Sponsor:  Vitamin Cottage Natural Food Markets, Inc., 12612 West Alameda Parkway, Lakewood, Colorado 80228.